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G.R.O.W your coaching business

Business training for health and wellness coaches ready to start, grow and scale

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Overview

The G.R.O.W Your Coaching Business series is a practical business-building program created specifically for health, wellness, and lifestyle coaches who want to confidently start, grow or refine their coaching business.

Designed for both new and established coaches, this workbook series takes you step-by-step through the foundations of building a successful and sustainable coaching business in today’s wellness industry.
​
Unlike generic business courses, G.R.O.W has been developed specifically for coaches and wellness professionals. Every workbook is designed to help you actively build parts of your business as you move through the series — turning ideas into action with practical activities, templates, checklists and guided exercises.

Guide - Rise - Optimise and Win!!

Details

HOW WILL YOU LEARN ​▼
WCGE11. :G.R.O.W. Your Business Builder Series 
Learning and teaching
​
Throughout the G.R.O.W series, you will learn through practical, self-guided workbook activities designed to help you actively build your coaching business as you progress. There are 12 workbooks, each workbook includes step-by-step exercises, reflective prompts, templates, examples, checklists and planning tools that encourage you to apply the learning directly to your own business ideas and goals. Rather than simply reading theory, you will be creating real business foundations, from your niche and branding through to pricing, marketing and business planning, allowing you to finish the series with practical tools, strategies and completed business plan you can use.
Assessment methods
The G.R.O.W Your Coaching Business series is designed as a practical, self-paced professional development program.
There are no formal exams or graded assessments. Instead, learning is supported through guided workbook activities and practical business-building exercises that encourage you to apply concepts directly to your own coaching business.
There are optional multiple choice quiz's to support your learning and optional submissions of your work for constructive feedback.
Learning at WCG
Classes vary by course and mix formats for meaningful interaction with staff, industry experts, and peers. WCG prioritises active learning over large lectures, with core content provided online through readings, videos, and other on‑demand materials.
COURSE STRUCTURE ​▼
The G.R.O.W Your Coaching Business series is made up of 12 practical, self-paced workbooks designed to guide you through the key foundations of building and growing a successful coaching business in the health and wellness industry.
Each workbook focuses on a specific area of business development and includes guided activities, templates, checklists, examples and planning tools that help you apply the learning directly to your own business.
The series is designed to be completed progressively, with each workbook building on the previous one to help you develop a clear, aligned and sustainable business framework.
Topics within the series include:
  • Defining your why, vision and mission
  • Identifying your niche
  • Creating your ideal client persona
  • Business naming and branding
  • Logo design and visual identity
  • Pricing and business foundations
  • Lead magnets 
  • Social media and visibility strategies
  • Website planning and SEO foundations
  • Diversification and income streams
  • Entrepreneurial mindset and confidence
  • Legal and business setup considerations
As you complete the workbooks, you will also progressively build your included business plan template, helping you bring together the key components of your business in one practical working document.
The series also includes:
  • A complimentary business plan template
  • A social media roadmap planner
  • Downloadable resources and templates
  • Practical implementation activities and checklists
  • Real-world wellness business examples
The flexible self-paced format allows you to move through the content in a way that suits your schedule, while still creating meaningful progress toward launching or growing your coaching business.
UNIT CONTENT ​▼
Business Plan Template
A unique feature of the G.R.O.W series is the complimentary business plan template included within the program, allowing you to progressively build a practical, personalised business plan as you complete each workbook. Bringing together your branding, marketing, pricing, goals and business strategy into one clear working document that can support both business growth and future planning opportunities.
​

Defining your Coaching Purpose
Explore the foundations behind your coaching business by clarifying your purpose, values, long-term vision and the message you want your business to represent. 
Defining a Clear and Confident Niche
Learn how to identify and refine your niche to create clearer positioning, stronger messaging and a more focused coaching business.
Ideal Client Persona
Develop a detailed understanding of your ideal client, including their goals, challenges, behaviours and motivations, to improve communication and marketing effectiveness.
Creating a Meaningful Business Name
Explore practical naming strategies to create a business name that aligns with your brand, audience and long-term business direction.
Create a Logo that Speaks your Brand
Understand the foundations of visual branding, including logos, colours, typography and brand consistency within the wellness industry.
Legal and Business Setup
​Gain an understanding of important business considerations including structure, scope of practice, insurance, policies, contracts and professional boundaries.
Entrepreneurial Mindset and Confidence
Develop awareness around mindset, confidence, imposter syndrome and the personal challenges often experienced while building a coaching business.
Pricing Strategy and Business Foundations
Learn how to price your services confidently while exploring business costs, value perception, profitability and sustainable business models.
​Diversification and Income Streams
Explore opportunities to diversify your business through additional services, digital products, workshops, memberships and scalable income streams.
Lead Magnets and Free Offers
Discover how to create valuable lead magnets that help attract, engage and grow your audience while building trust and visibility online.
Build a Brand on Social Media
Explore practical social media strategies, content planning and visibility techniques designed specifically for coaches and wellness professionals.
Website Planning and SEO Foundations
Learn the key foundations of effective wellness websites, including structure, messaging, user experience and introductory SEO principles.
LEARNING OUTCOMES ​▼
By the end of this series, participants should be able to:
  1. Define a clear niche, brand direction and ideal client within the health and wellness coaching industry.
  2. Apply foundational business, branding and marketing strategies to support the development of a coaching business.
  3. Create practical business resources including pricing structures, marketing plans and business planning documents.
  4. Develop greater confidence in communicating, positioning and growing a coaching business online.
  5. Identify sustainable business opportunities, systems and strategies to support long-term business growth and professional development.
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This series has been built to help wellness professionals create businesses that feel aligned, authentic and commercially sustainable.

Fees

This unit is $365 AUD.
​There are no additional fee's.
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G.R.O.W. your coaching business with the 12 workbook series - study at your pace!

Who is this series for?
Health Coaches
Wellness Coaches
​Women's Health Coaches 
​Pilates and Yoga Professionals 
Nutrition Coaches
Holistic Practitioners
Lifestyle Coaches
Mindset Coaches
Corporate Coaches
​Fitness and Wellness Professionals
Gyms and Fitness Centres
Exisiting coaches wanting more structure
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Sample of the workbooks.
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  • Home
  • Qualifications
    • Diploma in Nutrition and Health Coaching
    • Womens Health and Wellness Coach Certification
    • ICF Certified Coaching Professional Program
    • Diploma in Coaching for Lifestyle & Wellbeing Management
    • Holistic Wellness Coaching
    • The Ultimate Triple Qualification
    • Vedic Wellness Studies
    • Health Coaching Electives
    • Wellness Coaching for Professionals
    • Coach Gap Training
    • Professional Certificate in Meal Planning
    • Accreditation, Registration & Insurance Options
    • Study Pathways
    • ELCAS approved courses in health, nutrition and wellbeing coaching
  • Short Courses
    • Nutrition and Health >
      • Human Nutrition
      • Ayurvedic Lifestyle
      • Sports Nutrition for Optimal Performance
      • Nutrition for conception pregnancy and lactation
      • Early Childhood Nutrition
      • Gut & Microbiome Online Course
      • Botanical Healing
      • Meal Planning for Healthy Living
      • Non Diet Approach
      • Nutrition Psychology
      • Super Nutrition
      • Womens Health and Hormones
      • Weight Management Nutrition
    • Holistic Health Courses >
      • Integrative Wellness Techniques
      • Coaching clients holistically
      • Introduction to Holistic Wellness
    • Psychology and Coaching Courses >
      • Mental Health & Trauma Awareness
      • Wellbeing Management and Coaching Practices
      • Cultivating Confidence
      • Psychology and Wellbeing Foundations
    • Business Courses >
      • Coaching Practicum
      • Motivational Techniques
      • Creating Healthy Lifestyle Courses and Programs
      • Grow your business
    • Continuing Ed Points Courses
    • Free Courses >
      • Free Coaching Webinar Series
  • Testimonials
  • Login
  • Enrol
  • About
  • Contact
  • FAQs
  • Well Collective Blog
  • Find a Coach
  • Construction Wellbeing